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Helping Hospitality & Service Brands Align Experience, Team, and Revenue

You’ve built a business that delivers exceptional experiences. Your guests, clients, and customers feel it.

But when strategy, operations, and revenue aren’t fully aligned, even great businesses start leaking time, energy, and money,

in ways that aren’t always visible.

I’m Dee Brookshire. With over 26 years in hospitality sales, marketing, and operations, I’ve worked front of house, behind the scenes, and at the leadership table, inside the systems

that actually drive performance.

 

Through Pink Leaf Consulting, I partner with owners and operators of service-driven businesses—restaurants, bars, bed & breakfasts, spas, boutique retailers, and creative service brands with 10–30 employees—to bring clarity to what’s working, correct misalignment, and design operations and experiences that support both profitability and people.

This isn’t about doing more. It’s about tightening the right things so your business runs with intention, confidence, and results that reflect the true quality of what you deliver.

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Who we are

I launched Pink Leaf Consulting in 2019—not because I was leaving corporate, but while I was still fully in it.

At the time, I was serving as a Director of Sales and Marketing within a hotel group, backed by more than two decades of experience across hospitality sales, marketing, operations, and revenue leadership. I was in the rooms where strategy was set, targets were owned, and guest experience was expected to perform—not just feel good.

Pink Leaf began as a way to bring that same level of strategic clarity to service-based businesses that were growing, evolving, and ready for structure—without losing their soul to get there.

For two years, I worked full-time in corporate hospitality while building Pink Leaf behind the scenes. In 2021,

I stepped away from corporate to lead the firm full-time.

And in early 2025, something became clear.

The foundation of my work, the lens I naturally use, the problems I solve best, and the environments where

my experience runs deepest—has always been hospitality. Not just hotels, but hospitality-led businesses:
boutique hotels, bed & breakfasts, luxury spas, event spaces, restaurants, and venues where experience is the product.

That’s when the Hospitality Division of Pink Leaf Consulting began taking shape.

This division is focused on partnering with Black-owned hospitality brands that are delivering meaningful, high-touch experiences—and are ready for their revenue, systems, and team performance to reflect that same level of excellence.

This work isn’t about generic growth.
It’s about alignment. 
From reservation to arrival. From sales promises to operational delivery.
From guest experience to team empowerment. From visibility to sustainable revenue.

Pink Leaf Consulting remains the strategic backbone.
Pink Leaf Hospitality is the expression of decades spent inside the rooms, teams, and systems where hospitality succeeds or quietly breaks down 
It’s a refinement. And it’s work I’ve been preparing for my entire career.

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