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If You’re Known for Great Service
But Your Business Feels Harder to Run Than It Should…
You’re in the Right Place.
You’ve built a service-first business that people genuinely love.
Clients come back. Referrals happen. The experience lands.
But behind the scenes?
Growth feels heavier than it should.
You’re visible, but not consistently converting.
Revenue doesn’t match the quality of what you deliver.
And too much still depends on you.
That’s not a motivation problem.
It’s a business design problem.
I Help Service-First Business Owners Turn Excellence Into a Business That Actually Works
Not louder marketing.
Not more hustle.
Alignment between service, visibility, operations, and revenue—so the experience you promise is supported by how your business runs.
I’m Dee Brookshire. For 26+ years, I’ve worked across sales, marketing, and operations inside service-based businesses—on the front lines and at the leadership table—where great service alone wasn’t enough to create sustainable growth.
Through Pink Leaf Consulting, I partner with micro and small service-first businesses—hospitality, wellness, boutique retail, creative service brands, and client-facing firms with small teams—to:
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Turn strong service into stronger revenue
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Build visibility that actually converts
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Design operations your team can execute without burnout
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Create experiences that scale without becoming generic
You’re a Fit If…
You care deeply about the experience your clients have.
You’re tired of being the glue holding everything together.
You want growth that doesn’t cost you your values.
You’re done guessing and ready for intentional strategy.
This is not for businesses looking for hacks, templates, or “quick wins.”
This is for owners ready to build something that holds up.
What Changes When We Work Together
Your pricing starts to reflect your value.
Your visibility supports your capacity instead of draining it.
Your team understands the why behind the work.
Your operations stop fighting your brand promise.
You move from running a great service…
to running a great business.
Start With Clarity
If you’re reading this and thinking, “This sounds like my business,”that’s not coincidence
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Who we are
I launched Pink Leaf Consulting in 2019—not because I was leaving corporate, but while I was still fully in it.
At the time, I was serving as a Director of Sales and Marketing within a hotel group, backed by more than two decades of experience across hospitality sales, marketing, operations, and revenue leadership. I was in the rooms where strategy was set, targets were owned, and guest experience was expected to perform—not just feel good.
Pink Leaf began as a way to bring that same level of strategic clarity to service-based businesses that were growing, evolving, and ready for structure—without losing their soul to get there.
For two years, I worked full-time in corporate hospitality while building Pink Leaf behind the scenes. In 2021,
I stepped away from corporate to lead the firm full-time.
And in early 2025, something became clear.
The foundation of my work, the lens I naturally use, the problems I solve best, and the environments where
my experience runs deepest—has always been hospitality. Not just hotels, but hospitality-led businesses:
boutique hotels, bed & breakfasts, luxury spas, event spaces, restaurants, and venues where experience is the product.
That’s when the Hospitality Division of Pink Leaf Consulting began taking shape.
This division is focused on partnering with Black-owned hospitality brands that are delivering meaningful, high-touch experiences—and are ready for their revenue, systems, and team performance to reflect that same level of excellence.
This work isn’t about generic growth.
It’s about alignment. From reservation to arrival. From sales promises to operational delivery.
From guest experience to team empowerment. From visibility to sustainable revenue.
Pink Leaf Consulting remains the strategic backbone.
Pink Leaf Hospitality is the expression of decades spent inside the rooms, teams, and systems where hospitality succeeds or quietly breaks down It’s a refinement. And it’s work I’ve been preparing for my entire career.